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  • Writer's pictureKelsie Papenhausen

6 CU Executives Join Bankjoy'sInaugural Client Advisory Board

DETROIT, Mich., Mar. 20, 2023Bankjoy, a digital banking provider, today announced the launch of its inaugural Client Advisory Board. Bankjoy’s Client Advisory Board is composed of several experienced credit union leaders, including executives from Community Wide Federal Credit Union and Statewide Federal Credit Union, who are current Bankjoy clients and invested in the company’s latest funding round, a testament to the value Bankjoy delivers for its client base.

The Client Advisory Board members will serve as strategic advisors and inform Bankjoy’s product innovation roadmap as the company continues to develop and deliver world-class digital banking solutions. By sharing their insights on the latest trends and challenges facing credit unions, these Client Advisory Board members will help further Bankjoy’s mission of providing the best end-to-end digital banking experience. Bankjoy’s Client Advisory Board represents credit unions whose assets range from $160 million to $1.2 billion.

This year’s Client Advisory Board members include:

  • Becky Reed, Chief Executive Officer of Lone Star CU

  • Adam Brown, Chief Information Officer of Advantage Plus FCU

  • Casey Bacon, Chief Executive Officer of Statewide FCU

  • Margaret Nieter, Chief Innovation Officer of CommunityWide FCU

  • Michele Smith, President and Chief Executive Officer of Discovery FCU

  • Mike Tindall, President and Chief Executive Officer of Area Financial Services

“Bankjoy has proven to be an excellent partner for our credit union and I’m thrilled to join the company’s inaugural Client Advisory Board,” said Mike Tindall, President and CEO of Area Financial Services (AFS). “As a CUSO, AFS represents the interests of multiple credit unions, so our team is looking forward to having an opportunity to strengthen Bankjoy’s vision for its digital banking offerings and influence the company’s innovation efforts in a way that supports the strategic growth plans of AFS’s member credit unions.”

“Member expectations are on the rise and show no signs of slowing down. New data from PYMNTS.com reports that credit union members want more innovative products and they are willing to take their accounts to other financial institutions to find it. Today, 27 percent of members say they would switch where they keep their financial accounts to find product innovation, and this figure has been increasing steadily for four years,” said Michael Duncan, CEO of Bankjoy.

“Our goal at Bankjoy is to help our clients not just keep up with member and account holder demands, but exceed their expectations. By launching the Client Advisory Board, I’m confident we can achieve this and find new opportunities to serve our valued clients, even as our client base evolves. This advisory board is meant to be a reflection of our customers and our team will leverage their valuable insights to continue building a superior banking platform that provides Bankjoy clients with a competitive market advantage.”

About Bankjoy

Detroit-based FinTech, Bankjoy, delivers modern banking technology, including mobile banking, online banking, and a banking API to banks and credit unions — big and small. The company prides itself on creating beautiful products with advanced features, simple navigation, modern look and feel, and world class user experiences shaped by talking to users. Bankjoy is a Curql Collective, Bessemer Venture Partner, Y Combinator-, and CheckAlt-backed company. For more information, visit www.bankjoy.com.


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