TriUnity Foundation Announces Addition to Board of Directors

St. Cloud, MN — TriUnity Foundation is proud to announce it is adding to its Board of

Directors following a unanimous vote.

The Board of Directors has named Joel Swanson II as the newest addition, joining the

Board while serving as President and CEO of Associated Healthcare Credit Union.

“As we intentionally build a board that reflects both influence and lived connection to the medical community, Joel’s appointment represents an important step forward,” said

LeAnn Case, Board Chair of TriUnity Foundation. “His experience spanning healthcare

systems and mission-driven financial institutions uniquely positions him to help guide

TriUnity’s future — particularly as we work toward leveraging our grant data to better

understand how financial support can positively affect health outcomes. We are honored to welcome Joel to the board.”

Swanson brings more than 30 years of experience at the intersection of financial services, healthcare and purpose-driven organizations.

His career includes senior leadership and advisory roles with Affinity Plus Federal Credit

Union, Blue Cross and Blue Shield of Minnesota, UnitedHealth Group, and healthcare and financial services clients at Risdall Marketing Group. Across these roles, he has

successfully focused on building sustainable growth, strengthening trust, and advancing organizations that exist to serve people in moments that matter most.

In his current role with Associated Healthcare Credit Union, Swanson leading a missiondriven financial institution dedicated to supporting the banking needs of healthcare workers across Minnesota’s nationally recognized healthcare ecosystem.

Swanson looks forward to bringing his experience and passion to the TriUnity Foundation to live into the foundation’s mission of empowering hope, healing and strength while eliminating the financial strain for those facing a life-threatening illness.

"Joining the TriUnity Foundation Board is deeply personal for me. As a teenager, I saw

firsthand how a terminal illness can devastate a family — not only through loss, but

through the financial and emotional strain that follows,” Swanson said.

“As a credit union CEO, I believe our movement exists for moments like these: to show up with compassion, dignity and practical help when people need it most,” Swanson

continued. “TriUnity Foundation puts that belief into action.”

About TriUnity Foundation

TriUnity Foundation is a 501(c)(3) nonprofit built by and for credit unions. With an effort to unite hearts for hope, healing, and strength and a mission to alleviate financial strain, the Foundation provides grants via credit union donations to their credit union members facing terminal illness — offering peace of mind and preserving dignity during life’s most difficult season. Learn more or get involved at triunityfoundation.org.