The Top 5 “Women in Technology” Profiles of 2025
- Finn O'Potamus
- 3 hours ago
- 2 min read
By Finn O’Potamus
In what is a recurring feature, Finopotamus spotlights innovative women who are positively impacting technology applications in the credit union industry, and beyond. We are pleased to share the top five "Women in Technology" profiles for 2025 in terms of readership.
Personette combines a background in computer science with creative marketing expertise to navigate the intersection of technology and brand strategy. She emphasizes the importance of utilizing advanced tools like AI and strategic partnerships to enhance operational efficiencies and member engagement for credit unions.
Transitioning from investment banking to ad-tech, Weaver focuses on using data-driven personalization to turn payments into customer acquisition tools. She champions a "curated not creepy" approach to member engagement while highlighting the growing impact of women in fintech leadership.
With a background in computer science and linguistics, Sander applies agile "fail fast" methodologies to modernize digital banking experiences. She advocates for the "credit union plus fintech" partnership model, ensuring institutions can compete with major banks while maintaining their member-centric mission.
Underwood's career evolution from branch operations to IT systems analyst is driven by a passion for solving problems and improving processes. She leverages automation tools like Power Automate to streamline complex workflows, allowing staff to focus on more meaningful, member-focused work.
Stock emphasizes removing complexity through agile methodologies and strategic collaboration to modernize credit union core platforms. She views technologies like AI and stablecoin as critical tools for innovation, enabling credit unions to scale efficiently while preserving their "people helping people" ethos.