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Nayax Brings PIN Payments and Consumer Engagement to UK’s Fast-Growing Self-Service Commerce

  • Writer: Kelsie Papenhausen
    Kelsie Papenhausen
  • 2 days ago
  • 5 min read

After the deployments across Australia and Europe, VPOS Media 4 launches in the UK as more physical locations shift towards 24/7 self-service


HERZLIYA, Israel. 27th May 2026: Nayax (Nasdaq: NYAX; TASE: NYAX), a global commerce enablement, payments and loyalty platform, has continued the evolution of its unattended platform with the introduction of VPOS Media 4, a PIN-capable payment terminal.


The device will help to support the UK’s unattended retail and self-service market as it continues to expand beyond traditional low-value vending and into sectors such as EV charging, parking, kiosks and laundromats, with around 80% of UK vending machines now supporting cashless payments.


VPOS Media 4 is an Android-based payment terminal that supports both contactless and chip-and-PIN transactions, with a built-in touchscreen designed for fully unattended environments. As part of Nayax’s integrated commerce platform, it combines payment processing, device management, loyalty programmes, and consumer engagement tools within a single ecosystem.


Beyond payment acceptance, VPOS Media 4 functions as an intelligent commerce hub that enables operators to run promotions, manage devices remotely, and monitor performance in real time, helping businesses enhance customer engagement while maintaining full operational control.


Built on an open API architecture, the device supports all major payment methods, including EMV, NFC and QR codes.


As the unattended retail and self-service markets expand into higher-value sectors, and more physical locations are shifting towards 24/7 self-service, operators are facing increasing compliance and infrastructure demands as well as rising operational and labour costs.


Businesses now need to ensure PCI DSS compliance, Strong Customer Authentication (SCA) or valid exemptions, secure encryption, reliable connectivity and ongoing fraud monitoring, while many are also replacing ageing hardware as the UK’s 2G and 3G networks are phased out.


These changes are driving demand for payment technology that can support both seamless contactless payments and secure PIN-authenticated transactions, while enabling more efficient and scalable operations.


Yair Nechmad, CEO and Chairman at Nayax, commented: “Many legacy unattended terminals were designed for low-value vending transactions and are not equipped for high-value PIN payments, evolving compliance requirements or telecom network sunset resilience.


“As unattended services expand into areas like EV charging, parking and kiosks, operators need payment technology capable of supporting larger transactions securely and reliably. The introduction of VPOS Media 4 extends Nayax’s capabilities in the UK and enables us to further address these challenges while allowing our operators to move beyond payments and into engagement-led revenue growth opportunities.

“We’re proud that our latest product innovation strengthens both Nayax’s UK footprint and supports the growth of the unattended market in the UK.”


VPOS Media 4 is the first Nayax terminal to integrate PCI PTS 6.x certified PIN-on-Glass technology with a 4-inch colour touchscreen, enabling merchants to operate in higher-value and regulated environments.


The device also supports remote configuration, over-the-air updates, and future-ready connectivity, helping operators to mitigate telecom network shutdown risks. Its open, API-driven Android architecture also enables larger operators and original equipment manufacturers (OEMs) to develop custom applications while remaining integrated with Nayax’s secure payments infrastructure.


Lynda Clarke, General Manager UK at Nayax, added: “VPOS Media 4 turns the point of sale into a point of engagement. By combining platform flexibility with regulatory readiness, the device helps merchants build stronger customer relationships, unlock new sustainable growth opportunities, and future-proof their operations as they enter new markets. After 20 years of Nayax innovation, I’m excited to see what our latest development can do for the unattended market.”


The latest development to Nayax’s offering marks the next phase of its aim to be the solution of choice for smart unattended commerce. In Q1 2026, Nayax reported $107 million in revenue, reflecting 32% year-over-year growth and 26% organic growth, with adjusted EBITDA growing 43% to 13% of revenue. The company’s installed base surpassed 1.5 million connected devices during the quarter, with a customer base of 120,000.  


About Nayax

Nayax is a global commerce enablement, payments and loyalty platform designed to help merchants scale their business. Nayax offers a complete solution including localized cashless payment acceptance, management suite, and loyalty tools, enabling merchants to conduct commerce anywhere, at any time. With foundations and global leadership in serving unattended retail, Nayax has transformed into a comprehensive solution focused on our customers’ growth across multiple channels. As of March 31, 2026, Nayax has 13 global offices, approximately 1,250 employees, connections to more than 80 merchant acquirers and payment method integrations and is globally recognized as a payment facilitator. Nayax’s mission is to improve our customers’ revenue potential and operational efficiency – effectively and simply. For more information, please visit www.nayax.com.


Forward-looking statements

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