Grand Rapids Gold and AlumniFi Announce Jersey Partnership and Community-Driven Collaboration
- Kelsie Papenhausen
- 10 minutes ago
- 2 min read
GRAND RAPIDS, Mich. — The Grand Rapids Gold, the NBA G League affiliate of the Denver Nuggets, and AlumniFi, a digital banking brand powered by MSU Federal Credit Union (MSUFCU), announced a new partnership that will make AlumniFi the official home jersey sponsor of the Gold for the 2025-2026 season.
The partnership will feature AlumniFi’s logo on all home jerseys, debuting at the team’s home opener at Van Andel Arena on Friday, Nov. 7. Beyond the jersey presence, the partnership will focus on impactful community initiatives, financial education programming, and engagement opportunities for fans throughout West Michigan.
“This partnership with AlumniFi is about more than what you see on the jerseys,” said Steve Jbara, President of the Grand Rapids Gold. “AlumniFi shares our vision for giving back to the community and creating meaningful connections with fans. We’re proud to have them on our jerseys and in our community.”
“AlumniFi is proud to partner with the Grand Rapids Gold,” said April Clobes, President and CEO of MSUFCU and AlumniFi. “We are committed to investing in and uplifting the communities where our members live and work, expanding access to financial education and products, enhancing financial well-being, and creating meaningful experiences that bring people together and strengthen community connections.”
AlumniFi will also serve as the presenting sponsor of the Gold’s home opener on Friday, Nov. 7. Members of the AlumniFi leadership team will be on site for a pregame event to celebrate the partnership, and they will have the honor of delivering the game ball to start the action.
ABOUT ALUMNIFI
AlumniFi is redefining what it means to bank as an adult. With no-nonsense tools for saving, spending, and building wealth, plus a vibrant community of go-getters, AlumniFi is here to help you handle life’s finances with confidence. It’s not just a bank; it’s a movement — a smarter, cooler way to grow your financial life without the stress. AlumniFi is a custom digital financial platform created by MSU Federal Credit Union (MSUFCU) and is federally insured by the National Credit Union Administration (NCUA). For more information, visit alumnifi.org.
ABOUT GRAND RAPIDS GOLD
The Grand Rapids Gold are a member of the NBA G League and affiliated with the Denver Nuggets. The organization is committed to providing an elite level of basketball to the West Michigan community, while also investing in and contributing to the West Michigan community. The team is owned by SSJ Group LLC. For more information, visit grandrapids.gleague.nba.com.