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  • Writer's pictureKelsie Papenhausen

ASA CEO Landon Glenn to Showcase Embedded Fintech Solution at Fintech Meetup

Landon Glenn, CEO and founder of ASA, will be speaking at Fintech Meetup, demonstrating how ASA’s embedded fintech platform uses APIs to connect financial institutions with a marketplace of consumer-facing fintechs allowing customers and members to select and instantly access this technology without sharing PII. The session will be held on Tuesday, March 21st at 5:25 p.m. PST.


“Bank-fintech partnerships have traditionally been extremely costly and burdensome due to complicated one-to-one vendor integrations,” said Glenn. “Instead, we have created a new form of open banking in which banks and credit unions become the gateway to a secure marketplace of fintech apps, driving digital adoption, deposits and loans as well as greater control and choice for account holders. I look forward to brainstorming and collaborating with other industry leaders at Fintech Meetup.”


ASA is one of five fintechs selected for The Solutions Spotlight. Each speaker will demonstrate, for seven minutes, how their solution is solving for a specific challenge or problem facing the consumer banking and personal finance industry.


Last year, ASA launched its patent-approved app, ASA Vault, in the Apple App and Google Play Stores, enabling partnership at scale by connecting financial institutions with customer-facing fintechs. The full pilot version includes an asset tracker that centralizes and aggregates all relevant accounts, assets, debt and identity data into a single location. Such functionality has attracted over 25 community financial institutions and fintechs to partner with ASA, delivering one-click access to the latest technology for customers, all without ever having to share PII data.

If you would like to set up a meeting with Landon onsite at the event, or speak with him remotely after, contact Maddie Mitcham (maddie@williammills.com).

About ASA

Provo, Utah-based ASA is an embedded fintech platform that connects financial institutions with customer-facing fintechs in a secure, compliant and easy to implement marketplace. With ASA, banks and credit unions are innovating more quickly, fintechs are scaling more easily and end users are empowered to take control of their data and finances. Learn more at asa.financial.

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