...Neurodiversity Functionality to Credit Unions in Reimagined Platform
Digital banking provider unveils new credit union platform designed to expand and enhance member-experience
TROY, Mich., Feb. 15, 2023 – Mahalo Banking, a CUSO that provides online and mobile banking solutions for credit unions, today announced the launch of its next-generation digital banking platform. The modernized digital banking platform is engineered to deliver neurodiverse functionalities intended to improve accessibility and better accommodate the cognitive needs of all credit union members.
According to the National Library of Medicine, approximately 15-20% of the world’s population lives with some form of a neurodiverse condition. Mahalo’s redesigned platform features numerous new functionality options that are targeted to cater to these neurodiverse abilities and cognitive distinctions such as dyslexia, autism, ADD, ADHD, epilepsy, visual sensitivity, ASD and more. Among the platform’s new features are left- and right-hand use modes, font options for those with dyslexia or visual impairments and the ability to disable animations for individuals affected by epilepsy. These neurodiverse functionality options demonstrate just a few of the innovations and levels of commitment Mahalo’s team have made in their efforts to create an online banking solution that is inclusive to everyone. The platform also enhances common banking functions including easy account opening, quick transfer and pay options and direct deposit allocation features to ensure an easy, comprehensive banking experience.
"Never before has our industry developed a banking platform for credit unions that is engineered to incorporate the neurodiversity of our memberships,” said Denny Howell, COO of Mahalo.“As a credit union member and one who is color-blind, I know first-hand what it is like to leverage digital banking channels that lack functionality. Mahalo’s goal in reimagining our platform was to deliver digital banking humanized – a robust, high-quality experience for all members, regardless of their unique conditions. We are proud of our next-gen banking platform, but we are equally excited as we continue to enhance our solution to build out more user-centric features that enable additional diverse groups of credit union members to have better digital banking experiences.”
This platform modernizes online and mobile banking solutions exclusively for credit unions. Driven by an appreciation of the credit union movement, Mahalo’s team consists of credit union industry veterans with first-hand experience addressing the common challenges that credit unions and their members face.
Jim Stickley, president and CEO of Mahalo, said, “Up until now, credit unions have not had the ability to truly support their entire member base. While the world continues to move online, up to 20% of credit union members have been unable to properly use existing online banking solutions due to the solution’s lack of support for neurodiversity. These limitations often leave members feeling forgotten and marginalized. When creating our next-generation solution, a primary goal of Mahalo was to embrace the credit union philosophy of ‘people helping people.’ Our platform has been designed to embrace and support the diverse traits that make up each credit union member and consistently offer a pleasant experience regardless of who they are or what their needs may be.”
The Mahalo platform is built on a superior architecture designed to help all credit unions, regardless of size, achieve a technological advantage. Mahalo’s technology leverages deep integrations into credit union cores that provide security and a robust feature set across all delivery channels. Built with intuitive digital features designed to deliver inclusive accessibility, the platform enables credit unions to strengthen member engagement, increase the use of the application and enhance the banking experience.
Mahalo Banking provides online and mobile banking solutions for credit unions. Based in Troy, Mich., the Mahalo platform is designed and built on superior architecture with deep integration to core processing, providing security and a robust feature set across all delivery channels for a true omni experience. Mahalo Banking is feature-rich and price competitive to help all credit unions achieve a technology advantage in the marketplace.